It ’s the weekend , which means it ’s time for us to expose this week ’s succeeder and failure from the earthly concern of tech headlines .

This workweek ’s openhanded announcement in spades came from Sonos as the company launched two new speakers – theSonos Era 300and theSonos Era 100 .

In other news , Apple launch a yellow version of itsiPhone 14,Microsoft Bing finally hit 100 million usersthanks to its new AI capableness and theGoogle Pixel Fold was reportedly spot out in New York .

However , our winner this week is YouTube and our nonstarter is Spotify . Keep on meter reading to con why .

Winner: YouTube

Our victor this week is YouTube after the Google - owned video weapons platform announce it would begetting rid of one of its most annoying ad formats .

The update was shared by a YouTube biotic community handler in an announcement on the political program ’s sustenance varlet .

According to the post , starting April 6 overlay ads – or advert that take up the bottom surgical incision of the video thespian – will be no more .

“ Overlay ads are a bequest advertizing data format that only serve on desktop and are riotous for viewers”,YouTube admitted in the stake . “ We expect to see modified wallop for most creators as engagement shifts to other advertizement formats ” .

Of naturally , this does n’t mean that advertizing are gone wholly by any mean . If you want to teem video without hop-skip or posture through ads at the beginning of many video then you ’ll need to clothe in YouTube Premium .

However , this update is still positive for all substance abuser of the free servicing who are tired of ads take up valuable screen space during videos .

Loser: Spotify

This workweek ’s loser is Spotify – but not for the reason you might think . Typically , we choose our pick for the losers ’ spot based on something a company did that week but , in Spotify ’s font , it ’s more about what it did n’t do .

Spotify unveiled a number of feature updates at its Stream On event this week , headlined by anew TikTok - esque medicine feedthat invite you to scroll through personalised cart track recommendation , as well as a podcast and demonstrate provender , and an audiobook provender to offer the same experience as other formats .

The music stream giant also annunciate a DJ feature of speech , Countdown pages for Modern releases and a Smart Shuffle button to total recommended songs to your playlist , replace the very similar Enhance button .

While this is all very interesting , we couldn‘t help but feel there was one major feature missing from yet another Spotify consequence : Spotify HiFi .

Spotify announced that it was working on a hi - atomic number 75 tier for the medicine stream platform all the way back in 2021 but , as of 2023 , there ’s still been no word of a launch date . That is despite rival like Apple Music , Amazon Music HD and Tidal already offer up hi - res sound support .

Hopefully , Spotify HiFi is on the visible horizon . However , after CEO Daniel Ek admitted there was no fixed engagement for the launching back in 2022 , we ’re not feeling to a fault optimistic .