thought : It ’s been a officious start to the year in technical school with CES mark a number a launches from some of our favourite tech names , survey by Samsung ’s yearly S Series announcement .

Samsung gain our attention this week , making it an obvious winner . Our loser , meanwhile , goes to Amazon as the ship’s company reportedly encountered issues during the testing of its Alexa Plus subscription service .

Winner: Samsung

Our winner this week is Samsung after the ship’s company announce its latest image of S Series phone at its January Galaxy Unpacked effect .

The recent update to the party ’s flagship mobile assembly line - up include theGalaxy S24 , theGalaxy S24 Plusand theGalaxy S24 Ultra .

It was clear what the focal point of this launching was going to be from the first invitations as Samsung chose to showcaseGalaxy AI , a series of on - machine and swarm - base feature powered by machine eruditeness .

Galaxy S24 colours

novel features include real - world and over - the - phone translation putz that work to translate two - way conversation in real - metre , Note Assist for create templates and summary in Samsung Notes and Transcript Assist for translating and transcribing audio recording .

Galaxy AI should also improve the S24 ’s pic - snapping and editing skill with an improved Nightography fashion and Generative Edits to name just a couple of the prick get this year .

Of course , Samsung is n’t the only mobile caller to place a direction on AI . Google has been equip the Pixel with smart redaction tools for old age and we ’re bound to see more in the room of AI features from mobile brands across the control panel move into 2024 .

Galaxy S24 colours

However , it ’s interesting to see Samsung apply the technology in many of its blood line apps . We ’ll have to hold off and see whether this entices more people to make their next advance a Samsung .

Loser: Amazon

This week ’s also-ran is Amazon after the caller reportedly begantesting a subscription - based version of its Alexa phonation assistantwith additional AI smartness called Alexa Plus .

The theme of a yield version of Alexa is n’t necessarily a bad thing ( and Amazonisn’t the only companyconsidering locking certain AI feature behind a paywall ) . However , according to a report byBusiness Insider , the testing period is n’t incisively lead to plan for the Seattle - ground technical school monster .

According to the paper , Alexa Plus is currently in the unconscious process of being tested with 15,000 user . However , quizzer have noted that the voice supporter often relay inaccurate information , include “ unnecessarily tenacious or inaccurate response ” .

Galaxy S24 colours

deliberate Alexa Plus is due to launch this June , we can guess this feedback has Amazon scrambling to fix the Robert William Service . The party would already be charter a risk by asking user to give for a more premium version of the well - love vocalization assistant , but if Alexa Plus continues to relay inaccurate information after launch , we ca n’t imagine it will last long – especially now thatGoogle Bard is waiting in the wings to win drug user over .

Galaxy S24 colours

Galaxy S24 colours

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Amazon Echo Studio 2022 alexa light ring

Amazon Echo Studio 2022 alexa light ring

Amazon Echo Studio 2022 alexa light ring

Galaxy S24 colours

Galaxy S24 colours

Article image

Amazon Echo Studio 2022 alexa light ring

Amazon Echo Studio 2022 alexa light ring