OPINION : Netflix has been causing quite a stir this week with its controversial plansto block mass from portion out their countersign but it ’s another cheeky change that ’s got me wound up .

Netflix vulgarise splurge - observation , ditch the hebdomadary tone ending schedule used by traditional boob tube channels and rather dump total series on launching day for users to consume in a individual eve if they so wish .

Almost all of Netflix ’s big show have been released this direction , from the first three series of Stranger Things to The Witcher and Sex Education . It ’s what the serving is experience for .

Stranger Things 4 Volume 2 Netflix

It seems however that Netflix might be edging towards a different future , one where a serial drops in stage – rather than all at once .

The first flavour at this change was with the fourth series ofStranger Things : the first curing of episodes had one release date , while the final two came a month later . It was a novel attack for the serve ’s fully grown show and considering the sheer length of some of the episodes , the break towards the ending was actually welcome .

A few months on and Netflix is tweaking its convention for the fourth season of You – another of its biggest hits . Instead of dropping all the episodes at once , we get five episode now and another five next month .

Stranger Things 4 Volume 2 Netflix

To be completely blunt , I opine this is a awful conclusion and it whole misses the point of bone up up interest in a show . I am not marry in any direction to the orgy - watching approaching though and that ’s not my issue with Netflix ’s conclusion .

Shows likeHouse of the Dragonand The Last of Us work wonderfully as weekly releases , building hype and make conversation as the tale unfolds . The same can be said of Severance on Apple TV – if this was resign in one go , I doubt the dull - tan ballyhoo would have pull ahead traction in quite the same fashion .

The job is that by let go five sequence , and then force everyone to wait a whole calendar month for more putting to death any chance of weekly hype . I ’ll in all probability watch those initial unity and move on to other thing , likely forgetting what ’s going on when the last set free fall .

Stranger Things 4 Volume 2 Netflix

Other cyclosis armed service seem to have a better grasp on release method than Netflix . Apple TV Plus , for illustration , tends to launch a show with three or four installment to get citizenry interested and then move to weekly releases after that to keep that conversation going . Prime Videodoes a similar thing , but does n’t shy away from dropping an entire series if it feels like a better approach for a special programme – the latest series of Jack Ryan being a perfect instance .

If Netflix released the new season of You on a weekly base then it could have work , keeping the show within the Top 10 charts for weeks – but by leaving a month ’s spread between releases , I intend the service has made a huge mistake that ’s more likely to backfire .

Stranger Things 4 Volume 2 Netflix

Stranger Things 4 Volume 2 Netflix

Netflix iOS iPhone screengrabs

Netflix iOS iPhone screengrabs

Netflix iOS iPhone screengrabs

Stranger Things 4 Volume 2 Netflix

Stranger Things 4 Volume 2 Netflix

Netflix iOS iPhone screengrabs

Netflix iOS iPhone screengrabs