Verdict
This 65 - in Samsung punches well above its system of weights . A in earnest impressive OLED TV , it declare oneself a compelling portmanteau word of film operation , gaming credential , and substance abuser - friendly smart platform , with only minor caveats . If you need a premium flatscreen without the flagship price , it ’s difficult to find demerit
Pros
Cons
Key Features
Introduction
Introducing the S90F , Samsung ’s mainstream OLED TV suggestion for 2025 . Positioned several rungs down the ladder from the ultra - premiumS95F , it ’s an craftily balanced dental amalgam of features and price , that looks more than able-bodied to duke it out with central rivals , such as the LG C5 andSony Bravia 8 .
Whether you ’re a cinephile , joypad jockey or just want a superior tv to relax with , the S90F has got your back . But it comes with surprises and caveats , so do n’t stop translate just yet …
Price
The Samsung S90F OLED TV is uncommitted in a range of sizes : 42- , 48- , 55- , 65- , 77- , and 83 - inches . The model survey here is the 65 - incher , also known as the QE65S90FAT .
It ’s listed at £ 2,699 ( a price that ’s unlikely to stick ) in the UK . In America , it ’s available for $ 2,698 . In Australia , it ’s AUD$TBA .
Design
The S90F adopts a cooky cutter design . It wait only respectable , with minimal bezel and comparatively sparse profile , but there ’s nothing here that ’ll make interior interior designer squeal with delight .
What is notable though are its feet . These plain plastic boots , positioned centrally , are installed with a neat key - lock mechanism . A quick shove and they ’re in place , no screws to wrestle with . I approve .
The screenland lacks the anti - glare flatness discussion used on the S95F , but I incline to think the more shiny approach sum up depth to black grade . However it does come with a slim propensity for reflections under shiny lights , so you ’ll see lamps and lighter , so some concern in locating is worth call for .
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Connectivity
The S90F does n’t skimp on connectivity options . While many of its rival still ration High Frame Rate support to twoHDMI input , Samsung offers it on all four ( one also beingeARC - compatible , by nature ) . There are also two USB port wine , an optic digital audio end product , Ethernet LAN , and dual tuner for sublunary and artificial satellite reception .
Everything plugs into the back . There ’s no separate One Connect box – an skip that many will appreciate .
The screen also has Wi - Fi and Bluetooth for wireless connectivity .
User Experience
Changes to Samsung ’s traditional card design , plus refinements to Tizen , make subsist with S90F a delight rather than a chore .
The novel carte arrangement is much less intrusive , with compact windows confined to the corner of the screen , rather than dump centrally . This cause adjustments much easy to make . you may alter the size of said menu window to suit your humor .
Samsung’sTizen OShas been given a bit of a refresh . Operational niceties admit a Daily Board that provide you to pin Notes to the screen for friend and family , display weather info or monitor connected SmartThings convenience .
Voice dominance is available using either Amazon Alexa or Samsung ’s ownBixby AI platform . There ’s also support for different User profile .
Tizen persist a well - stocked content platform . All the gravid streamer are onboard , includingNetflix , Prime Video , Disney Plus , YouTube , Rakuten TV , Apple TV+ , and NOW .
The filmdom comes with two remote ascendancy . One is a received appear IR sceptre with plenty of buttons ; the other is a guileful , solar - power Bluetooth pointer . Both have dedicated shortcuts for Netflix , Prime Video , YouTube andSamsung TV Plus .
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Features
If menu diving is n’t your thing , Samsung offer a host of AI - powered features to take concern of clientele , enabled by the same advanced NQ4 AI Gen 3 mainframe that ’s used on the brand ’s flagship S95F serial publication .
As part of the set - up routine , you have the choice to mesh Adaptive Picture , Adaptive Sound Pro , Adaptive Volume , and Active Voice Amplifier Pro . If you ’re not quite sure what to do , you could always come back and flip the electrical switch subsequently . Said check set also address AI - based 4 chiliad upscaling and gesture processing .
I was n’t actually a rooter of the assorted AI audio enhancements offer , and after a abbreviated dabble , opt to turn them off , as they really upset the overall sonic balance wheel of the TV . Adaptive Picture , which enables the set to adjust for change ambient light , is rather more benignant , and does prove useful .
When it comes to HDR , the set supports HDR10,HLGandHDR10 + Adaptive , but as I ’ve come to expect from Samsung , there ’s noDolby Vision . This remain an innervation , although it must be said that this model ’s HDR performance is such that tone mapping becomes something of a moot point when it comes to the vast majority of HDR message , which is dominate to a nominal roof of 1000 nit .
Gaming
For gamers , the S90F is something of a dream . With 4 K 120Hz available across all four HDMI remark , plus a dedicated gaming user interface that allows for exquisitely - tuning and monitoring of secret plan - specific parameters ( such as Game Genre , Game Motion Plus Processing for low input lag with some image sweetening , skeletal system rate and resolution ) , the idiot box stool tight - paced console table activity feel both smooth and immersive .
PC gamers can force a 144Hz refresh rate , and there’sVRR(Variable Refresh Rate ) , FreeSync Premium , and G - Sync compatibility too .
If casual gaming is more your thing , you could also play cyclosis games fromAmazon Lunaand Xbox Game Pass . Just pair a game control to the exercise set , and you ’re good to go .
Picture Quality
Now , let ’s babble out movie . The 65 - inch QD - OLED S90F is a beautiful looking screen adequate to of sensational brightness and outstanding colour reproduction , but therein lies the rub .
Rather bewilderingly , Samsung like to quietly amalgamate panel technologies , so not all S90F screen are produce adequate . Indeed , the majority of the various S90F screen sizes available usance every day W(hite ) OLED panel
This 65 - incher though , isQD - organic light-emitting diode , which is capable of a wide of the mark coloration gamut and gamy levels of luminosity . At least , I believe it ’s QD - OLED . Samsung is keeping mum . ratification though can be launch in the model issue . The ‘ T ’ in the suffix of this model patently denotes a QD - OLED silver screen , while other models in the range have ‘ E ’ , for WOLED .
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no matter . The band ’s HDR performance is telling . I measured peak brightness up to 1990 nit on a 2 % patch and around 1783 nit on a 5 % patch , although this was in dynamical mode . This devolve back to just under 1,000 nit in Standard modal value with a 10 % window . Contrast is pronounced , with ink-black Joseph Black and bright peak highlights .
There is also quite a marked departure in performance , depending on your choice of picture preset . video modes includeFilmmaker , Dynamic , Movie , Standard , and Eco .
Filmmaker mode significantly dim the range of a function , which dulls small burnished pinpricks , such as the stars see in sci - fi shows . Dynamic shows the panel unfettered , but this mode rather oversaturates vividness . Standard remains a good via media , as is Movie mode .
Motion interjection is more often than not fine . scene lucidness mise en scene can be left on Auto for most of the meter , as dissolute moving activity is largely free of artefact . I was mindful of some small military issue when catch an animated Spidey vane - sling his way around New York during Your Friendly Neighborhood Spider - Man ( Disney+ ) , but it was nothing villainous .
Ultimately , what most shanghai me about the S90F was the immaculate residuum of its pictures . Brightness , color contrast and detail work in perfect harmony . It did n’t matter if I was watching in SDR or HDR . Images looked sharper than Stanley Tucci on red carpet night .
Upscaling
Given that much of what we watch remain 1080p SDR ( unless you ’re a certified 4 kB snob ) , upscaling is important , and the S90F is well equipped .
Samsung ’s advance NQ4 AI Gen 3 mainframe take centre level here , offering AI - based 4 KB upscaling that tally elusive HDR - style highlights to SDR programmes .
A run through of Lost ( Netflix ) shows just how practiced the set is at upscaling HD . texture and details descend through crisply without the effigy ever looking like it ’s being devour by Smoke Monster noise .
Sound Quality
The S90F is equipped with a 2.1 - channel audio system , output at a max 40W. While the sound is all-inclusive and talks intelligible , it does n’t quite return the punch of a consecrated sound organisation .
Still , for nonchalant showing , the built - in speakers will suffice . For an immersive cinematic experience , couple the video with aDolby Atmos soundbaror base cinema system is advisable .
Should you buy it?
Its advanced NQ4 AI Gen 3 processor delivers seamless upscaling and smooth motion , make it a superb selection for movies and bingeing , while High Frame Rate bread and butter and comprehensive VRR , make it a solid gambling option
The 2.1 - channel sound recording system of rules , though serviceable for workaday showing , fall short of delivering immersive , cinema - character sound , intend you ’ll likely need to enthrone in an at least external soundbar to sincerely enjoy your media in all its glory . Its lack of Dolby Vision support could also be a softwood - surf
Final Thoughts
The 65 - inch Samsung S90F OLED TV offer formidable time value . Its striking pictorial matter tone , advanced gaming feature , and refine Tizen smart weapons platform make it easy to recommend to picture show sports fan , amusement aficionado , and gamers alike .
While its intention and built - in audio leave of absence room for improvement ( or supply a ground to upgrade to theS95F ) , these are minor murmur when matter against its overall gift and versatile connectivity .
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How we test
We test every television we review thoroughly over an extended point of time . We use industry received tests to compare features by rights . We ’ll always tell apart you what we find . We never , ever , accept money to critique a mathematical product .
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FAQs
No , the S90F supports HDR10 and HDR10 + Adaptive but does not tolerate Dolby Vision . However , its superb line and top smartness ensure an excellent HDR experience , even without Dolby ’s magical tone of voice - mapping .
The S90F ’s 2.1 - channel audio system is clear and in force for general viewing , but for a more immersive cinematic experience , couple the TV with a soundbar or a dedicated home theatre organization makes sense .
Test Data
Full Specs
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