After all blitz of announcements at CES , the launches of new TVs are beginning in sincere , and the latest firebrand to show off its wares was Philips .
At the TP Vision Live issue take annually in Barcelona , Philips revealed a bit of new models , including OLED , Mini light-emitting diode TVsand LED sets . For now , we ’re operate to focus on the novel OLED and OLED+ orbit .
For 2025 , Philips will launch the OLED760 , OLED810 , OLED+910 , and OLED+950 ( there may also be an alternative to the OLED810 call in either OLED820 or OLED850 , we ’re still waiting confirmation on that ) .
The mid - range OLED810 follows on from theaward - gain OLED809 , which turn out to be one of Philips self-aggrandising merchandising TVs of 2024 . It comes in size from 42- to 77 - inches and will sport LG Display ’s brighter OLED EX panels , take prime brightness to around 1500 nits for the larger size . The public presentation is driven by the ninth Gen P5 AI chip that feature Adaptive Intelligence that can learn from additional data point such as the environment around the TV to optimise the final word-painting performance .
There ’s a 70W 2.1 scheme for the screenland size 48 - column inch and above , the the smallest video display make a 50W reasoned system . Each one features a butt - facing bass driver for the scummy frequency . Design - wise the OLED810 has a central , swivel stand while the 77 - inch exemplar gets human foot .
The OLED+910 and OLED+950 are the genius of the new range , with both featuring the newPrimary RGB Tandem OLEDpanel from LG Display that features in theLG G5 , M5 , as well as Panasonic’sZ95B OLEDfor a very bright HDR performance ( up to 3700 nit in some cases ) . This young panel features improved reflection technology that alledgely can blow more than 99 % of any on - screen reflection to assure picture execution is n’t fuck up by annoying ambient light .
The main difference between the OLED+910 and OLED+950 is the former features an desegregate Bowers & Wilkins 3.1 strait system . While the number one wood configuration is the same as it was in the OLED+909 , Bowers & Wilkins ’ engineers have further optimised the available speakers so they can be driven hard for a orotund , room - filling sound but with lower levels of torture . We ’ve hear the sound system , and for a telecasting it ’s one of the right ones we ’ve get word in recent time .
you could also link an outside subwoofer if you want extra bass with this TV .
The OLED+950 features an desegregate 70W 2.1 audio system , which might surprise some expect a Bowers & Wilkins sound system to be added to this more expensive model . At least with this model you could select to add a sound system of rules of your own choosing . This model comes in 65- and 77 - inch sizes , while the OLED+910 will be uncommitted in 55- to 77 - inch sizes .
Last but not least is the OLED760 , Philips more affordable OLED TV in its line - up . It feature an AI check like the others but not as forward-looking ( 7th Gen P5 AI ) but it is the recipient of an “ improved OLED EX panel ” , although peak brightness for this model is only up to 1000 nits . Still , that ’s much brighter than the OLED700 series was just a few years ago .
size of it come in 48- to 77 - inch and this model will have theTitan OS interfacethat launched in 2024 . Interestingly for gamers , all for HDMI inputs offer in high spirits bandwidth alternative with 48 - 120Hz refresh rates .
No Leontyne Price were harbinger for any of the OLEDs , but you’re able to expect the OLED760 to arrive in May of this class , follow by the OLED810 in June . The OLED+910 and OLED+950 are expected in the second half of 2025 .
With its four - strong OLED line - up , Philips will be see to take the fighting to LG in the UK and Europe , but can it knock the loss leader in the OLED market off its perch ( or even shimmy it ) ? We ’ll have to wait and see .