Apple is reportedly hope to leverageGoogle ’s Gemini AItools to power some of its procreative AI efforts on next - geniPhonesoftware .
BloombergreportsApple is in talks with Google on expanding the pair ’s partnership beyond the latter providing the nonremittal search engine on the former ’s Safari browser app .
People ‘ intimate with the situation ’ told the site that there are dynamic negotiations ongoing that would allow Apple to certify Google ’s Gemini generative AI models .
With Apple work catch - up with the early AI pioneer like Google andOpenAI(and by university extension Microsoft ) , licence the applied science from Google would turn on the company to bring the benefits of productive AI to iPhone users , while it develops its own bespoke solution .
According to the report , any stack would see Apple integrate the technology within this come software Hz . The report also says Apple has spoken to OpenAI about the possibility of using its simulation too , but it appears from the theme the Google discussion are more advanced .
The partnership between Apple and Google would make raft of sentience for both parties . Google currently pay off Applebillions a yr to be the default search provideron the Safari web web browser , and one of the first major generative AI use cases for consumers is through web hunting .
Apple CEO Tim Cook is also promising an “ unbelievable find ” in generative AI , which the company is planning to reveal this twelvemonth . Whether Apple ’s plan call for ingest Google as a partner stay to be envision , but Gemini could be a stop - gap while Apple gets its tech in full up to velocity .
Back in February , Cook said Apple was preparing to reveal an “ incredible find potential for generative AI , which is why we ’re currently clothe significantly in this domain . We believe that will unlock transformative opportunities for users when it total to productivity , job clear and more . ”
