OPINION : I was in Frankfurt for the World of Samsung event in February , and the Korean electronics firm offer more contingent for its latest TVs ahead of their approaching launch .
I ’ve babble out about the bane of reflections in aSound & Vision column , chiefly in the context ofcheaper 4 K TVslacking that feature of speech . Samsung ’s OLED Glare Free technical school has been talked about since it was evidence at CES 2024 , and reaction has been on the mixed side .
And I must say , I ’m in two minds about it too .
Samsung used alike technical school with itsFrame TV , and it worked excellently on that model . The anti - glare tech works on the S95D too , very effectively take out any light sources and reflection from seem on the screen . you may see how well it works in the pictures below . There ’s no issuance with it as far as shining , colourful scenes are pertain .
But in dark scene , the tech has the effect of shorten the deepness of black levels , which is a no - no in my book . This is especially important since we ’re talking about aQD - OLED – sorry organic light-emitting diode – TVs , where pin - point and exact black storey are its raison d’être . you may just see in the mental image above , in the area around the olfactory organ that blacks appear a little lift and raise .
Now it may not look like a expectant deal , I may be making a fuss over nothing , but mysterious black levels assist boost dividing line , and as the S95D will be one of the brightestOLED screenswhen it launches later in 2024 , to compromise those black story in favor cut back CRT screen reflections seems a step back rather than a footstep forward . In person , the icon looks a little less defined .
Samsung ’s contestation – and it ’s a fairish one – is that reflections should n’t really live when watching content in a bright room , it ’s disorder and potentially make eye strain as your heart can focalize on the reflection than the cover . verbalise from experience , that phenomena ( briefly ) makes my eyesight go a little wonky .
The old age group that Samsung feels this tech has charm for is a vernal one , a demographic Samsung look to think will be more implicated by seeing glare and contemplation than one-time generations .
I ’m not sure I of necessity agree withthisassertion . I do n’t think a jr. hearing is any more bothered than an sure-enough one about reflections , we can all concord that they ’re annoying . sacrifice how much money the S95D OLED is probable to cost , though , is this really the age mathematical group that ’ll be buy a flagship OLED anyway ? That ’s where Samsung ’s justification pretermit the target for me .
The S95D is orientated towards a certain character of buyer : older , affluent , and interested in the eminent picture performance . The belief I have is that a younger coevals reared on smartphones , tablets , and laptop are n’t as concerned in a high quality picture as Samsung might think they are .
Samsung did say that if the glare - free technical school on the S95D did n’t appeal , there ’s always the S90D , but as I ’ve mentioned in mySound & Vision chromatography column , that OLED strain - up does n’t carry the same panel tech throughout its sizes ; and as the step down organic light-emitting diode , it does n’t have picture parity with the S95D.
It create for an odd OLED line - up for 2024 – choose between a less expensive but less bright OLED , or choose for a more expensive TV with fewer reflexion and compromisedblack layer . If I had the pouch for either one , with the information I have know , rather than knowing precisely which one I ’d go for , I ’m in reality nowlesscertain about which telly I ’d get .
