The Kansas City Chiefs may have acquire a dramatic Super Bowl LVIII and Swifties got their full-grown moment with the on - field of study kiss with her boo Travis Kelce , while Dunkin ’ Donuts leave the commercial-grade everyone ’s talking about .
However , Apple had a sneaky good nighttime too . The Apple Music half - time show was an absolute stormer , stark with Usher on tumbler skate and a topnotch cameo from Alicia Keys .
And even Apple Maps had a moment in the sun , as reveal by Apple ’s marketing bod Greg Joswiak on Twitter prior to the game . As you could see below , those searching for Las Vegas ’ Allegiant Stadium in Apple Maps got a little great little 3D show that take them right inside site of the self-aggrandizing game .
The 3D show window was a sign of just how far Apple has amount since the early days of Apple Maps when its launch in iOS 6 in 2012 as a major fresh lineament made the fellowship a laugh stock .
So unrestrained to be in Las Vegas for the big game ! Be certain to check out Allegiant Stadium in Apple Maps to get quick for#AppleMusicHalftime.pic.twitter.com/9cTKZZhZbF
Poorly - render graphics , lack landmarks , and tarradiddle of the turn - by - bend focus channelise drivers onto drome runways represented a rare Apple fiasco and be the then psyche of iOS Scott Forstall his job . After those early missteps , Apple faced a battle with iPhone users to convince them to abandon the long - trust Google Maps app .
However , more recent features like some some of the applications of augmented world , offline maps , the Street View - esque Look Around feature , ETA sharing , and park car notification have been helpful to iPhone users .
Not everyone ’s impressed though . Have a twenty-four hours off , Patrick mate …
really beaming Apple spend all this time rendering this superbowl advertising in Maps rather of just peradventure make Apple Maps better.pic.twitter.com/ej4LUixTV6
