Apple has sought to explain why aniPhone 15 Prois necessary to get at the newApple Intelligence prick come in iOS 18 .
In an interview withDaring Fireballat WWDC last week , Apple executives were asked why the raw AI feature of speech will only be available on the two highest - oddment iPhone models currently on sales agreement – the iPhone 15 Pro and Pro Max .
While cynics might say that ’s a ploy to yield more iPhone upgrades , and financial types who care about gunstock prices are omen an ‘ iPhone super cycle per second ’ that bring untold rich to shareholder , that apparently is n’t the case .
Apple ’s machine learning head John Giannandrea pronounce the understanding for the cutting off is the size of the Neural Engine inside the late iPhone Pro models that ’s necessary to run with child language models at a swiftness that ’s operational . In the case of the iPhone 15 Pro , that means the A17 Pro flake and a 16 - inwardness Neural Engine .
“ So these models , when you run them at running play times , it ’s call inference , and the inference of large language models is incredibly computationally expensive , ” he order ( viaMacRumors ) . “ And so it ’s a combination of bandwidth in the gadget , it ’s the size of the Apple Neural Engine , it ’s the oomph in the gadget to actually do these models fast enough to be utile . You could , in theory , run these model on a very sometime machine , but it would be so deadening that it would not be utilitarian . ”
When host Jon Gruber test the panel of Apple execs as to whether it was a “ scheme to sell Modern iPhones ? ” , Apple ’s marketing chief Greg Joswiak said : “ No , not at all . Otherwise , we would have been fresh enough just to do our most recent iPads and Macs , too , would n’t we ? ”
Apple ’s occupier dashing software chief Craig Federighi added : “ This is the hardware that it takes … It ’s a pretty sinful affair to lead good example of this mogul on an iPhone . ”
Apple Intelligence tools , let in the integration of the ChatGPT within Siri , will undulate out to those iPhone models in September . Naturally , they ’ll be a big part of the iPhone 16 experience too .
